Macy's Meets Matthew Williamson

British Designer Gets Ready To Launch A Capsule Collection Exclusively At Macy's!



Celeb favorite Matthew Williamson already has a capsule collection, Butterfly, in British department store Debenhams, as well as a hugely successful high-end collection loved by both Mischa Barton and Sienna Miller, but he’s certainly not planning to stop there.

It was just announced that Williamson will launch a capsule collection exclusive to Macy’s. The collection will be comprised of 30 pieces, including party dresses, scarves, rompers, and separates. Prices are estimated to be $50 for tops, $150 for dresses, and $300 for jackets.

In an interview with WWD, Williamson revealed the main components of the line. "The collection aims to capture the essence of the mainline brand, with a focus on effortless glamour; dynamic prints; loosely structured silhouettes, and pops of strong color."

The collection will be sold exclusively at Macy’s beginning April 13th.

(As seen on JoonBug)

Rory Beca At Forever 21

Forever 21 Finally Unveils Its Newest Collaboration!

Forever 21 has previously dabbled in the art of designer collaborations, partnering with both Brian Lichtenberg and Petro Zillia, to launch in-store exclusive lines. I’ve been in love with Petro Zillia ever since teen queen Miley Cyrus (pre-scandal days, if you can remember that far back…) wore a bright ribbon-layered gown to the 40th Annual CMAs. Naturally, I loved his collection at Forever 21, but honestly, I think I might love the newest collaboration even more!

Late last week, Rory Beca’s exclusive designs turned up in Forever 21 stores across the country. Haven’t heard of Rory Beca? Check out her website, and you’ll realize why she’s perfect for Forever 21! Just one look at the vintage-esque layout and designs, and you’ll be in love.

Rory Beca’s Forever 21 line is best described California beachy casual, with styles that are sure to stay trendy year-round on the West Coast- not that we don’t absolutely love them here in New York! Our favorites are the Patch Pocket Sweater and the Satin Swing Skirt ($19.80).

Rory Beca's collection is available online and in stores for a limited time.

(As seen on JoonBug)